Team Dimension Data | Flanders & Roubaix

April 27th, 2016

Images: Ian Matteson, Jered Gruber, Ashley Gruber

Each spring, cycling fans around the world anxiously await the arrival of the Spring Classics. While there are many races that comprise the classics season, two standout for their rugged cobbled sectors, and are deemed “monuments”, those are the Ronde Van Vlaanderen (Tour of Flanders) and Paris-Roubaix.

For ENVE, these cobbled monuments provide the opportunity to connect with Team Dimension Data, gather additional product feedback, test new product concepts, and experience Belgian cycling culture realtime.


On our first day in Belgium, we headed out for some recon on the cobbled climbs of the Ronde. While the cobbles and steep average 12% grade of the Koppenberg were truly impressive, more notable were the countless cyclists testing themselves against the Ronde.

Come race day, we loaded up for a competition of our own, to chase the race and shoot photos of the mayhem and watch the race from multiple locations. These photos are a result of that effort.

While our man Edvald Boasson Hagen didn’t net that final podium position we had our fingers crossed for, Team Dimension Data’s performance, the Belgian cycling fans, and Sagan’s win was impressive.